JUSTIN “MR. FASCINATE” SHAIFER
Teaches:
Cultural Transformation: Recruiting and Marketing Diverse Students
In his popular TEDx talk, “How to Speak Generation Z,” Justin “Mr. Fascinate” Shaifer taught audiences how to effectively engage a generation who grew up with iPads and smartphones in their hands. His insights were based on his work as the co-founder of the STEM Success Summit, a large-scale recruiting conference for diverse students and young professionals.
Now, Shaifer has taken his experiences a step further — crafting a powerful message for institutions to learn how to hire, recruit, market, and retain Gen Z students — one of the most diverse generations in our history. In this session, Shaifer shares best practices so that faculty, staff, and educators can better understand how to truly impact and lead the next generation.
Masterclass trailer
Getting to Know Justin
1
What sparked your interest in your keynote topic?
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2
What was your first teaching experience? What did you learn from it?
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3
What missteps would you caution others to avoid as they strive for Instructional Excellence?
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Program
Student Motivation and Marketing
For years you have forged partnerships, created pathways, and developed programs…yet we still have empty seats in our classes. While we balance preparing students for both higher education completion and the workforce, it is time to shift our messaging. If you seek broader institutional engagement in your outreach, enrollment management, student recruitment, and marketing efforts, then this masterclass is for you. It’s time to become their first choice.
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"Step aside Bill NYE & Neil Degrasse Tyson: Justin Shaifer is the STEM personality we need to hear."
Forbes